A circular claim is only as good as the standard behind it. We write about the bodies setting those standards, how measurement turns a claim into something you can check, and what it takes for an organization in Canada to actually do the work rather than just talk about it.
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Climate change doesn’t stop at the border, so neither should climate action. PNW Climate Week brings the Pacific Northwest region together for a week of community-led events—open and accessible for anyone to host and attend—to turn awareness into action.
A circular economy for textiles is a thread we desperately need to follow. We spoke with five changemakers we connected with at Explore Circularity Day 2026 in Calgary, Alberta, about their insights into circular textile innovations, solutions, and how everyone can get involved.
Looking for circular economy standards, success stories, and resources to move circularity forward in your organization? Drawing from Circular Economy Magazine contributors and beyond, we’ve gathered over 35 certifications, policy frameworks, roadmaps, case studies, and practical resources to help you build alignment and accelerate the transition towards a circular future.
The start of 2026 has been fraught with new and existing challenges, but the call to purpose remains loud, and the purpose-driven community is growing. We spoke with guests from the Sparx co-organized Purpose Connections sessions about their hopes for the year ahead and their expert advice for tackling challenges throughout 2026.
Sparx had an incredible 2025! As we begin the next chapter in our purpose-driven marketing journey, we’re reflecting on our biggest moments of the year, including the debut of a new publication, our mission-aligned event circuit, and X-traordinary new partnerships.
We joined forces with the purpose-driven community at the Greater Purpose Conference East this October. Dive in for our recap, featuring takeaways from sessions on social purpose storytelling, initiatives doing good for people and planet, and how the event made an impact.
Beginning as a collaborative effort to discuss and find solutions for managing solid waste, particularly in the unique coastal environment of British Columbia, Coast Waste Management Association (CWMA) has come a long way in its 30 years. We spoke to four long-standing team members to learn about the past, present, and future of this world-changing organization.
Circular Innovation Council (CIC) has been putting circular economy concepts into action in Canada since 1978, including through a variety of programs like Circular Economy Month, which takes place every October. As a proud collaborator and a circular economy supporter, we spoke with CIC to tell their story and share insights on Circular Economy Month.
Looking to attend purpose-driven events? Sparx has compiled a list of networking and learning opportunities taking place in April, May, and June.
Purpose follows two changemakers igniting a movement toward wellbeing economies and pushing for change at the highest level. Discover our review and key takeaways from this impactful documentary.
Looking to attend purpose-driven events? Sparx has compiled a list of networking and learning opportunities taking place in January, February, and March.
Looking to attend purpose-driven events this fall? Sparx has compiled a list of networking and learning opportunities taking place over October, November, and December.
Dive into our list of valuable resources that will help you learn more about today’s most pressing water-related challenges, take tangible action to protect our oceans and waterways, help conserve this precious resource, and make a lasting positive impact.
Want to add purpose-driven events to your summer schedule? Sparx has compiled a list of networking and learning opportunities taking place this July, August, and September.
The Wellbeing Economy is a purpose-first model that places people and planet at the centre, ensuring long-term sustainability for all. We’ve compiled a list of resources you can use to learn more about the Wellbeing Economy, strengthen your purpose-driven organization, and take active steps toward building collective wellbeing. Check out this guide to get started.
This November, Sparx returned to the Zero Waste Conference in Vancouver. We’re sharing our takeaways from this inspiring event, including pathways for circular economy solutions, the role of storytelling in advancing sustainability, and exciting zero-waste innovations.
Start the year off strong by connecting and collaborating with like-minded professionals, discovering unique solutions to today’s greatest challenges, and furthering your impact at purpose-driven events. Read on for our list of networking and learning opportunities taking place over January, February, and March.
Join us in reflecting on the brightest moments of 2023, including new partnerships, event memories, and Make The World Better Magazine milestones. Plus, we’re debuting our social purpose statement and offering an exclusive look at what’s coming up in 2024.
Spread holiday cheer and positive impact with our sustainable gift-giving guide.
Dive in to discover the impact of Make The World Better Magazine, including engagement and stats, distribution and milestones, and participant testimonials.
We were excited to participate in the Summit on Responsible Investment 2023 in Kelowna this summer. Dive in to discover our highlights, including professionals we met and insights we gained, takeaways from the Dr. Victoria Hurth keynote and our Make The World Better panel, and the tangible impact of the event.
Following the 2023 Zero Waste Conference, we’re sharing our impressions and takeaways from the Canadian Circular Economy Summit, including what the event space was like, circular economy insights that could help drive action, and the critical need to educate audiences.
Get perspectives from each member of Sparx’s diverse team and learn all about our journey to becoming a purpose-driven agency, our team and initiatives, and where we hope to go next.
Our fourth annual Make The World Better Day was a success! Read on to discover what purpose-driven activities we got up to and what we learned, from taking action in honour of National Day for Truth and Reconciliation to our shoreline cleanup.
This summer, Sparx travelled to Toronto for the Social Finance Forum 2023, a hybrid event presented by Future of Good and SVX. Read on for our key takeaways, including changemakers we learned from, the state of social finance in Canada, and the need for re-imagining power in the impact finance space.
Uncover unique perspectives, connect and collaborate with values-aligned professionals, and further your impact at purpose-driven events happening this fall. Read on for our list of networking and learning opportunities taking place over October, November, and December.
Sparx recently attended the NMA:B2B Awards Luncheon, an event in Toronto to celebrate the best of the best of the best in Canadian B2B magazine publishing. Read on to learn more about the event, what we got out of it, and our key takeaways.
Marketing with purpose starts with getting it right internally. After all, how can we help clients market their impact-driven story if we don’t walk our talk too? Explore Sparx’s defining characteristics and discover how we’re living our commitment to purpose-driven marketing, every day.
Sparx had a busy June, full of learning, networking, and collaborating to further our mission of making the world better. Check out where we were and what we did in our June Purpose-Driven Events Recap blog.
As a purpose-driven organization, we’re always looking to better ourselves by expanding our diversity, equity, and inclusion knowledge and efforts. Check out these DEI resources we’ve compiled from individuals and organizations that are experts in the space, plus a few of our own DEI marketing guides.
Looking to break into the e-commerce and digital marketing scene? The Canada Digital Adoption Program offers a grant that can help you make a strong start without breaking the bank. Learn all about this game-changing grant, including how it can be used, eligibility requirements, and the application process with our quick and simple guide.
Celebrate the dad in your life with our Sustainable Father’s Day Gift-Giving Guide, full of purpose-driven gift ideas that are sure to brighten his day while benefiting people and planet.
We need the circular economy to become a household word so we can protect the planet for generations to come. Sparx has compiled our circular economy marketing advice from across multiple blog posts so sustainability champions can find the tips they need quickly and effectively. Check it out for advice you can start using right away.
Celebrate the mom in your life with our Sustainable Mother’s Day Gift-Giving Guide, full of purpose-driven gift ideas that are sure to brighten her day and positively impact people and planet.
Make this summer purpose-driven by connecting with like-minded professionals at mission-aligned events. Sparx has compiled a list of networking and learning opportunities you won’t want to miss. Read on to discover what’s happening in the purpose-driven space this July, August, and September.
Looking to connect with like-minded professionals at purpose-driven events? Sparx has compiled a list of networking and learning opportunities taking place over the next three months. Read on to discover what’s happening in the purpose-driven space this April, May, and June.
Get inspired with our Sustainable Valentine’s Day Gift-Giving Guide and discover romantic ideas that will have a positive impact on your sweetheart and the planet.
The Sparx team is proud to announce that we are now a CAMSC-certified business! What does this certification mean and how does it impact our mission to make the world better? Read on to find out more.
Does holiday waste make you feel like the Grinch? Discover eco-friendly gift ideas with Sparx’s Sustainable Gift Giving Guide and grow your zero-waste efforts three sizes this season.
Secret Santa is coming to town. In order to ensure our efforts to make the world better never take a holiday, Sparx has put a circular twist on this workplace tradition.
This October, Sparx stepped into the ring to help fight social isolation in Vancouver. Discover what we learned at Brand Battle For Good 2022 and what victory truly means to impact-driven organizations.
Sparx recently attended the Zero Waste Conference in Vancouver, a game-changing event packed with incredible insights into the circular economy and how to build a waste-free future. Here are our key takeaways from this inspiring event.
As a commitment to living our values, Sparx signed onto the UN Global Compact’s Sustainable Development Goals program in October 2021. Through this program, we’re using our skills as a purpose-driven marketing agency to make the world better. Here’s an update on our SDG goals so far.
Doing better isn’t always easy, but it’s definitely worth pursuing. We took Sparx Publishing Group’s mission of “Content to make the world better” and put it into action. Check out some of the initiatives we undertook, and discover the lessons we learned along the way.
Sparx Publishing Group shares three TED Talks that capture the essence of our motto of “content to make the world better,” which we hope will spark inspiration in our audiences. By watching these talks, viewers will learn how to tell a good story, expand their mission, and spread goodness through innovation within their community.