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flashes of inspiration that spark positive change in the world.
We love great ideas.
Big or small, global or local, we take ideas that are meant to improve the world in some way and connect them with audiences whose lives would be better off as a result of those ideas. That spark of inspiration is a signal of change, innovation, and growth.
Our mighty team is composed of talented content, creative, and technical professionals and is built for marketing in the modern world.
We take a holistic, data-driven approach to marketing that enables us to have a richer view of the world. By combining the worldviews of our clients, their customers, and forces shaping their operating environment, we deliver flexible and effective marketing solutions.
Life is filled with choices – some more difficult than others. We choose to prioritize doing the best work possible for our clients. Why? Because we genuinely care about the impact of our work and the time we invest in producing it.
We're not out to work with everybody and anybody. But organizations that genuinely value their clients, enjoy the occasional pun, and want to leave the world a better place than how they found it, know that we are the right choice for them.
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Our values are what spark our creativity and ignite our fire.
Sparx is built on trust – we work ethically to follow through on our commitments.
“Giving up” is not in our vocabulary. We're always ready to take on any challenge and we are not intimidated by the unknown. We simply view it as "yet to be learned."
We work as a team to build custom solutions that ensure we achieve business goals, every time.
Communication is vital to any working relationship, and we're always there when you need us.
We continually go above and beyond for our clients.
In a Vancouver coffee shop in 2011, the spark of an idea grew from one simple question: Why was it so hard to research and compare Canadian online brokerages? That question ignited what has now become a leading online publication for Canadian DIY investors, SparxTrading.com, and set into motion a bold adventure into the world of content marketing.
The data-driven strengths demonstrated on SparxTrading.com soon attracted the attention of DIY investors,major Canadian financial brands (including several big banks), and other businesses in the finance space, who chose to work with us on increasingly complex digital marketing challenges. And Sparx Publishing Group began to grow.
Never afraid of new marketing adventures, when industries outside of finance started asking for our help, we jumped at the challenge.
Fast forward to today. We are still growing, and proudly serving clients in a variety of industries, building and managing complex content ecosystems for clients across Canada and the US. But we're most proud of the fact that all of our clients want to make an impact on the world.
Our journey has taught us that every great story begins with the courage to embrace the awesome potential of a spark. Our mission is to seek out, nurture and amplify those sparks in the hope of creating a brighter world for all.
Sparx PG officially ignites from Vancouver, BC with our flagship content site SparxTrading.com
Team doubles from one to two & takes on financial blog writing & analytics clients
Sparx PG expands into content services & first big website redesign project
Sparx PG expands industries serviced to include Human Resources
Growth spurt! Sparx PG team continues to expand; our team size doubles and additional US clients added
Sparx team continues to grow, launching our first Make the World Better Day campaign and rolling out rebranding for SparxTrading.com and Sparx PG