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Inside Sparx

14 posts

  • Together, We Can Make The World Better

    Our fourth annual Make The World Better Day was a success! Read on to discover what purpose-driven activities we got up to and what we learned, from taking action in honour of National Day for Truth and Reconciliation to our shoreline cleanup.

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  • Marketing with Purpose: What Makes Sparx Special

    Marketing with purpose starts with getting it right internally. After all, how can we help clients market their impact-driven story if we don’t walk our talk too? Explore Sparx’s defining characteristics and discover how we’re living our commitment to purpose-driven marketing, every day.

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  • Sparx’s Purpose-Driven Events Recap: June 2023

    Sparx had a busy June, full of learning, networking, and collaborating to further our mission of making the world better. Check out where we were and what we did in our June Purpose-Driven Events Recap blog.

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  • Sparx’s CAMSC Certification: Gaining National Recognition as a Minority-Owned and -Led Organization

    The Sparx team is proud to announce that we are now a CAMSC-certified business! What does this certification mean and how does it impact our mission to make the world better? Read on to find out more.

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  • Sparx’s Reimagined Secret Santa

    Secret Santa is coming to town. In order to ensure our efforts to make the world better never take a holiday, Sparx has put a circular twist on this workplace tradition.

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  • Brand Battle For Good 2022 Recap: Uniting to Fight Social Isolation

    This October, Sparx stepped into the ring to help fight social isolation in Vancouver. Discover what we learned at Brand Battle For Good 2022 and what victory truly means to impact-driven organizations.

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  • Zero Waste Conference 2022 Recap: Inspiring a Flood of Change

    Sparx recently attended the Zero Waste Conference in Vancouver, a game-changing event packed with incredible insights into the circular economy and how to build a waste-free future. Here are our key takeaways from this inspiring event.

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  • An Update on Our Progress in UN Global Compact’s Sustainable Development Goals Program

    As a commitment to living our values, Sparx signed onto the UN Global Compact’s Sustainable Development Goals program in October 2021. Through this program, we’re using our skills as a purpose-driven marketing agency to make the world better. Here’s an update on our SDG goals so far.

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  • What is Sparx Trading? A Content Marketing Success Story

    It seems like more and more people are taking control of their wealth through self-directed investing. However, trying to find comprehensive information about online brokerages isn’t always easy. That’s why Sparx Trading was born. Find out how Sparx Trading helps make the world better via successful content marketing that empowers Canadians to improve their financial wellbeing with accessible and valuable content.

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  • 8 Benefits of Working from Home That Can Help Make the World Better

    More employees than ever worked from home during the COVID-19 pandemic. As we enter a post-lockdown reality, many professionals are considering working remotely on a permanent basis to both better themselves and the environment. Here’s our list of 8 benefits of working from home that can help make the world better.

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  • The Story Behind Our Font: Proxima Nova

    When it comes to your brand strategy, no detail is too small. Even our font helps get key messages about Sparx Publishing Group across, including who we are, what inspires us, and what we think the future holds. Keep reading to learn more about our typeface, Proxima Nova, and how it reflects our anything-is-possible brand and values.

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  • Making the World Better: How Small Efforts Can Spark Big Impact

    Doing better isn’t always easy, but it’s definitely worth pursuing. We took Sparx Publishing Group’s mission of “Content to make the world better” and put it into action. Check out some of the initiatives we undertook, and discover the lessons we learned along the way.

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  • Look Back / Look Ahead: A Unique Look at the World of Investing

    Sparx Publishing Group’s in-house publication, SparxTrading.com, recently released the latest issue of the Look Back / Look Ahead magazine, a one-of-a-kind series that provides a unique glimpse into the world of do-it-yourself investing. Learn more about the magazine and about how Sparx Trading aims to impact the world with this valuable content.

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  • What We Learned From Working at Home

    Doing marketing work in a remote environment has its challenges, but leaning into effective communication can make your team just as agile as when working in the office together. Each segment of the Sparx Publishing team shares some essential tips for working from home effectively, from using video calls to setting boundaries to taking breaks.

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