Marketing services built for circularity
Ready to accelerate circular economy adoption and reach your impact goals? Check out our range of client-tailored work spanning brand strategy, content and social media marketing, SEO, website development, campaign execution, and more.
Content and editorial
Share your changemaking story, successes, and upcoming projects with custom-built content projects. We’ll be there every step of the way to ideate, create, and publish your longer-form or editorial content, including blog articles and magazines.
Brand and positioning
Make it clear what you do and why people should get on board with our branding and positioning support. We can develop a new tagline, design a new logo, create a brand guideline, and more to ensure you have a strong, cohesive brand to confidently show stakeholders.
Social and community
Connect with your audience and beyond with an advertising, social media, and/or events program designed just for your organization. We’ve helped clients with nearly 20,000 social media posts, so we’re equipped to handle your needs and get you in front of your community.
Analytics and reporting
Understand what’s working about your marketing, and we’ll help improve what could be even better. With our analytics and reporting support, we’ll give you unique, targeted insights in an easy-to-follow way, so you can make decisions best for your organization.
A full list of our marketing services
- Strategy
- Campaign planning, competitive analysis, content strategy
- Social media
- Organic posts, community management, channel setup
- Long-form content
- Blogs, magazines, whitepapers, annual reports
- Design
- Graphic design, layout, illustration, print
- Website
- Design, build, support, and maintenance
- SEO and AEO
- Technical, on-page, and answer-engine visibility
- Advertising
- Paid search, paid social, campaign management
- CRM
- Implementation, migration, and ongoing management
- Newsletters, automation, list health
- Video
- Short-form, podcast production, event capture
- UX and UI
- Interface design and usability work
Ready to get started?
- ConsultationDuring an initial call, we’ll get to know a little more about your organization, what you’d like to achieve with marketing, and any barriers you’ve currently been facing.
- ProposalFollowing the initial call, we’ll get to work on a proposal. We’ll come back to you with the scope we recommend, built around the goals and the problems you raised on the call.
- Discovery and setupOnce we’ve gotten the go-ahead to get started, we’ll begin with detailed discovery, getting our team across the project and developing our next steps to set up your marketing systems.
- Steady-state productionNow, we’re ready to make your marketing shine! Our coordination and production team will be working alongside you to develop content, track progress, and make improvements.
Frequently asked questions
- What does Sparx Publishing Group do?
- Sparx is a full-service marketing and communications agency that specializes in purpose-driven storytelling, particularly in the circular economy.
- Who does Sparx work with?
- If your organization is making the world better, we’d love to work with you! Some examples of organizations that tend to be a good fit for us include stewardship programs, recyclers, producer responsibility organizations, and municipalities.
- Where is Sparx based?
- We’re based in Vancouver, British Columbia; however, our clients are across Canada.
- What services does Sparx offer?
- Our work spans brand strategy, content and social media marketing, SEO, website development, campaign execution, and more. If you’re not sure if we offer the type of service you’re looking for, don’t hesitate to reach out to us!
- How is Sparx different from a general marketing agency?
- We’ve been around since 2012, working with a range of clients in the purpose-driven space. In the past few years, we’ve honed our skills and expertise in the circular economy, so we have a high level of understanding and discretion regarding the work our clients do.
- What does working with you look like?
- During an initial call, we’ll get to know a little more about your organization, what you’d like to achieve with marketing, and any barriers you’ve currently been facing. Then, we’ll come back to you with the scope we recommend, built around the goals and the problems you raised. From there, we’ll begin with detailed discovery, getting our team across the project and developing our next steps to set up your marketing systems. Once that’s done, we’re ready to make your marketing shine! Our coordination and production team will be working alongside you to develop content, track progress, and make improvements.
- How do I get in touch?
- We’d love to hear from you! You can submit an inquiry on our contact page, email info@sparxpg.com, or call (604) 488-1097. We read every submission ourselves, and we’ll get back to you promptly!