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Case StudiesContact Acquisition

Attracting new contacts and increasing engagement

Attracting new contacts and increasing engagement
Client
TPD
Category
Contact Acquisition
Deliverable
Advertising Campaigns

The brief

When recruiting and staffing agency TPD wanted to help attract mining companies interested in increasing their diversity and inclusion hiring practices, they turned to Sparx. Working alongside TPD, we built a full advertising campaign for promoting diverse hiring practices in mining.

TPD entrusted Sparx with creating each part of the campaign, which included a downloadable guide, landing page, and advertisements which were run on multiple platforms with the goal of expanding TPD’s audience and acquiring new contacts, increasing engagement, and inspiring visitors to download the guide.

We worked within budget and successfully achieved campaign goals.

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