Elevating brand messaging through strategic storytelling

Encorp Pacific (Canada), better known as Return-It, develops, manages, and improves systems to recover used packaging and end-of-life products from consumers, making the return process faster, easier, and more sustainable by ensuring materials are recycled responsibly, not landfilled or incinerated.

Sparx collaborated with Return-It to create a series of educational advertorials focused on beverage recycling in BC, covering topics such as circular solutions, EPR successes, return locations, and program funding. Each piece blended informative content with strategic brand messaging, highlighting Return-It’s unique selling propositions. We worked closely with the Return-It team on messaging and direction, ensuring every piece met brand standards and client expectations through a comprehensive feedback process.