Case Studies/Search Engine Optimization/Revamping landing pages and ad campaigns to improve search visibility
Revamping landing pages and ad campaigns to improve search visibility
- Client
- TPD
- Category
- Search Engine Optimization
- Deliverable
- Search Engine Optimization Growth
- Service
- Analytics and reporting
What the work was
TPD is a recruiting and staffing agency that has provided workforce solutions for over 40 years across both the US and Canada.
To continuously improve search visibility, Sparx helps TPD through ongoing technical and on-page SEO optimization efforts. We conduct competitor research to supplement our analytics and determine the best keywords, and we apply this knowledge to revamp webpages, update marketing campaigns, create lookalike pages with crucial keywords, and build fresh content.
With the implementation of our SEO strategy, TPD’s key business pages have seen increased search visibility, resulting in higher levels of organic traffic.