Capturing audience attention with event collateral
- Client
- Galt Foundation
- Category
- Brand Awareness
- Deliverable
- Marketing Collateral
- Service
- Brand and positioning
What the work was
Galt Foundation, a staffing agency for people with disabilities in the United States, entrusted Sparx with creating collateral for events that would convey its identity, expertise, and the value job seekers with disabilities bring to the workplace.
Sparx designed a tri-fold brochure to help Galt spotlight its service offerings — which was updated as needed to keep imagery, messaging, and testimonials fresh — along with two retractable banners, one aimed at job seekers to highlight industries Galt serves for hiring and the other banner aimed at employers to showcase the benefits of partnering with Galt for its staffing needs.
