Bringing a strong vision to life with a beautiful new website
- Client
- KMA Consulting
- Category
- Brand Awareness
- Deliverable
- Website Development
- Service
- Brand and positioning
What the work was
Primarily servicing the Caribbean region, KMA Consulting helps organizations strengthen their systems to improve performance, build resilience, and combine success with well-being for all through innovation, proven frameworks, and human-centred design.
An expert in her field, Dr. Alison Gajadhar-Foster, KMA’s Founder, published a book, Designed to Thrive: A Pathway to Building Resilient Systems. To promote this groundbreaking publication, we worked closely with Dr. Gajadhar-Foster to design a landing page. Following an initial discovery call, we used her book’s cover to seamlessly build a coherent landing page, with sections for “About the Author,” testimonials, a purchase button, and more. Additionally, we edited copy provided by the client, ensuring readability, style, and tone compliance.
As part of our project with KMA, we were also tasked with building a new website for the consulting side of her work. While Dr. Gajadhar-Foster laid the groundwork with a strong vision and existing elements, we structured the website, completed website branding and graphics, provided copy edits to tighten messaging, supplied SEO copy (such as meta descriptions and keyword usage), and tested and implemented fixes on mobile, tablet, and desktop views.
